◉ ABOUT VYRA
Built from a real live music experience.
Vyra started with a simple idea: what if the audience could have a genuine say in the music they hear, without taking control away from the people performing it?
What started as part of the live music experience at MUSICA Bracknell has grown into a platform designed to bring venues, performers and audiences closer together.
◉ WHERE IT STARTED
Built in the room, not just behind a screen.
Vyra has been developed and tested with real audiences at MUSICA Bracknell, across live band nights, DJ brunches and solo performances.
That gave us the chance to see how people actually interact with live music when they’re given a way to take part, from requests coming in before the music starts to a room watching songs climb the leaderboard.
It means Vyra has been shaped around what happens in a real venue, with real performers and real audiences, rather than assumptions about what they might want.
◉ INVEST IN VYRA
Be part of what comes next.
We’re looking to connect with the right people as Vyra moves into its next stage of growth. People who understand live entertainment, see the potential in making audiences part of the experience, and want to help shape where the platform goes next.
With Vyra already developed, tested and being used by real audiences, the foundations are in place. Now we’re focused on taking what we’ve built at MUSICA and putting it into the hands of more venues and performers.
Vyra has been designed to grow across different venues, performers and live music environments, creating opportunities around audience engagement, data and new revenue streams.
If you see the potential in what we’re building, we’d love to start a conversation. Get in touch to receive our executive summary and further information about the investment opportunity.